About
This blog complements lovefootballhatefootball.com, showing the work that goes into a typical rebrand and giving the reader some insight into the mind of a designer.
Any type of designer or artist needs inspiration from time to time to get any work done. And there's a lot of places online to get some of that. There are obviously various social networks that can provide you with that
While writing about Cardiff's logo unveiling I couldn't help but think that it looked a little dull. There were a few things that I thought I could improve on so I decided to design something myself and figured it would
Cardiff have gone through a lot of changes in the last few years. It seems clubs have been rebranding without consulting fans on the process a lot. In most scenarios that would be fine but in sports, the fans' opinion
Designing crests is easier than you think. It's just about picking the right shapes, the right colours and the right imagery. The idea generating process is what takes the most time but when you know what you're doing the execution
There's a lot of people who hear the phrase "jack of all trades, master of none" and are afraid of it. In some cases that's perfectly understandable. You should, however, be a jack of all trades, master of (at least) one.
In the last post about my Bordeaux redesign process, I talked about how a club needs an iconic logo. But what about those clubs which already have an iconic logo? I'm talking about the Manchester Uniteds and the Real Madrids who
There's always certain designs that you look to when you need inspiration. For me there's a handful of football crests that motivate me to keep designing when I'm running out of ideas. Here they are in no particular order: Brescia